An inside view of China's quest to become a global wine power and Bordeaux's attempt to master the thirsty dragon it helped create
The wine merchants of Bordeaux and the rising entrepreneurs of China would seem to have little in common Old Europe versus New China, tradition versus disruption, loyalty versus efficiency. And yet these two communities have found their destinies intertwined in the conquest of new markets, as Suzanne Mustacich shows in this provocative account of how China is reshaping the French wine business and how Bordeaux is making its mark on China.
Thirsty Dragon lays bare the untold story of how an influx of Chinese money rescued.
Thirsty Dragon: China's Lust for Bordeaux and the Threat to the World's Best Wines pdf download
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